Twitter took a significant step towards broaden its ad business by offering mobile ads urging people to install apps on its social network as well as through MoPub.
18 April 2014
Facebook’s co-founder and CEO explains the company’s plan to stay innovative in the mobile age.
17 April 2014
Google’s costs are rising as the search provider finds it harder to keep up with a shift to advertising on mobile phones and sales fell short of estimates.
Yahoo CEO is working on a plan to persuade Apple to ditch Google as its default search engine in favor of Yahoo.
16 April 2014
Twitter acquired longtime partner Gnip, seeking to offer more insight into trends, breaking news and other data from 500m+ tweets posted each day.
Yahoo’s acquisition train is slowing down. Yahoo noted in its Q1 2014 earnings that it used a net $22m for acquisitions covering 8 companies.
15 April 2014
Google acquired Titan Aerospace, the maker of high-altitude drone satellites, which will be used to take photos of the earth and to connect people to the Internet.
14 April 2014
Facebook has applied to Irish authorities for a licence that would allow it to provide remittance and electronic money services to its members across Europe.
11 April 2014
The marketing automation arms race continued as IBM snaps up Silverpop for a rumored $250-300m to contend with Oracle, Salesforce, Adobe.
Criteo acquired AdQuantic, a Paris-based startup that applies quantum physics to search marketing. Terms of the deal were not disclosed.