Book is First to Describe the Mobile Internet Revolution and how it will Radically Alter Life, Society, and Commerce.
BARCELONA – FEBRUARY 27, 2012 – The Fifth Wave: A Strategic Vision for Mobile Internet Innovation, Investment and Return was released today at Mobile World Congress 2012. Written by sector experts Robert Marcus and Collins Hemingway, The Fifth Wave insightfully explains the mobile internet revolution and how it will radically alter life, society, and commerce.
Robert Marcus leads a keynote and panel during the opening session of the conference’s Mobile Cloud Track. Other experts in the session include Olaf Swantee, CEO of the Deutsche Telekom / France Télécom joint venture, Everything Everywhere; Holger Luedorf, VP, Head of Business Development, Foursquare; and Google’s Francisco Varela, Global Head of Platforms and Game Partnerships. The topic is Mobile Cloud: Competitive Landscape at 2 p.m. CET on February 27 in Hall 5, Auditorium 3.
The mobile internet—the fifth wave of computing—is a tsunami. It represents the convergence of the internet with mobile networks and devices, creating a near-universal market of six billion users. Already generating $2.5 trillion in annual economic value, the mobile internet has barely begun to gather force. The Fifth Wave introduces:
Pricing and Availability
The Fifth Wave is available immediately in a digital edition on the Kindle Store for $9.99 and will be available in a print edition before the end of the year. To buy The Fifth Wave please go to www.fifthwavebook.com.
About the Authors
Robert Marcus is the Chairman and CEO of QuantumWave Capital, an investment banking boutique specialized in early-stage mobile internet M&A. The architect of Microsoft’s early mobile internet strategy and solutions, he built a public company to a half-billion dollar valuation, co-founded three successful start-ups, and led a turnaround, generating two IPOs. Collins Hemingway is a tech sector expert best known for co-authoring Business @ the Speed of Thought with Microsoft CEO Bill Gates. He has written three other books on topics ranging from corporate leadership to retail strategy to cognitive psychology.
Jeff Fishburn, OnPR
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